I’m back again, getting involved with the lovely Vintage Fee’s Small Business Sunday feature. Have a good read of Fee’s post and see exactly what we’re chatting about this week although of course, we have different takes on the same issues I imagine. Well we’ll soon find out anyway.
So, after a week of talking about organisation (I have a whiteboard on its way!) this week the theme is representing your company and I have taken this to mean, how to keep your personal and business lives separate, if you deem it necessary. For me, this is a yes and no situation. Obviously, this post is appearing on both my personal and business blogs on the basis that I want to attract as many readers as possible and I also like the idea of cross posting relevant posts to both my sites. However, I do maintain separate Twitter accounts for work and personal purposes and this is mainly to keep my mind focused on the right thing and of course, with the wonderful Tweetdeck at my fingertips I can manage multiple accounts without too much difficulty and am able to promote my business via my personal account, which I do a lot but not so it becomes desperate.
Equally, I have a business page on Facebook, which is of course connected to my personal page but there are very few interactions between to two, save sharing links and the occasional post from my personal account nudging folk in the direction of my business page.
I never share links to my personal sites from my business site because it seems irrelevant and of course, my general chit chat on my personal blog just isn’t very relevant to my work, aside from being written by me, I don’t really think there’s a connection at all. That being said, pretty much everyone who uses my business site is aware of my personal sites so it can’t all be bad.
I think I am managing to represent myself pretty well online although I need to work much harder on my face to face interactions. I’m new to business and not ashamed to say it can be very intimidating when you’re making your first moves into a new area. I am tentatively looking at networking opportunities but need to research the options and expectations in more depth. I am very proud of what I do and confident in my abilities to do it well but saying this in front of a room full of strangers is a different matter. Any advice or tips would be greatly appreciated, I’m learning all the time!